Here’s everything you need to know about the most effective strategy for promoting affiliate links, so you can earn passive income from your blog!
You will agree with me when I say affiliate marketing is one of the best ways to earn money as a blogger or other online entrepreneur.
By joining a bunch of affiliate programs, placing links on your blog, and maximizing the value you get from each link, you can achieve the dream of stable online income, and maybe even passive income (or as close to passive as it can be).
But how do you start this exciting affiliate marketing journey? How do you get those money links? How do you place them on your site?
How do you manage them? And how to promote affiliate links so they perform really well?
You’ll learn all of this and much more, here and now, in this guide, which is the Ultimate Guide on How to Promote Affiliate Links Effectively.
But first, what are affiliate links?
What Are Affiliate Links and How Do They Work?
Affiliate links are special URLs that merchants use to track traffic that comes from external websites affiliated with them.
The main characteristic of an affiliate link is that it contains means of identifying to whom it belongs. These are things like your user id, random strings of letters and numbers unique to you, your affiliate code…
Affiliate links also rely on the cookie technology to record user clicks and attribute sales accordingly.
How Do You Earn Money With Affiliate Links?
Here’s the process in a nutshell:
- Merchant publishes an affiliate link inside their platform’s dashboard.
- A webmaster copies it and places this special link on their blog post (for example, this is my Semrush affiliate link)
- You click on it and go to the merchant’s website (in this case Semrush). A cookie is placed onto your browser.
- You make a purchase and I get credited as you came through my link.
- I get a commission which helps me run this blog and help even more people
- You get your SEMrush subscription the same way you would if you hadn’t used my affiliate link.
We both win!
Here’s a treat for you visual learners outhere:
How to Get Affiliate Links?
The process is essentially identical to all affiliate programs and networks. However, because the interior of each network is designed differently there will always be minor discrepancies in steps to take.
Here’s a step-by-step broad overview:
- Join an affiliate program;
- Get the link for the product you wish to promote;
- Place that link on your site using a link cloaking plugin. I recommend Pretty Links Pro.
- Promote your affiliate link on site and off site.
Pro tip- Step 3 of the process is really, REALLY important.
Proper affiliate link management is crucial to your success. You need to have a firm grip on all your links and products you’re promoting.
You must know which links perform well and which don’t.
Finally, you need to protect your affiliate links and your money from getting stolen.
All of this and more can be achieved by using free link cloaking plugins.
Pretty Links is my favorite when it comes to automating affiliate monetization of my blog, and if your interest is piqued and you want to learn more then drop by our link cloaking guide here.
Don’t worry, the page will open in a new tab so you won’t lose your place here.
Now that you got the basics of affiliate links down, it’s time to learn to promote them.
Master the tips below, implement them correctly, and wake up to a reality where your affiliate links get clicked like crazy and a shower of affiliate commissions is always pouring.
The 9 Best Ways to Promote Affiliate Links on Your Site
Here’s something I always say:
Start with what you can control. Expand into foreign territory later.
Start with your website. Optimize it for clicks and get some sales going with your affiliate links on your website.
That’s how you’ll earn your first $ and also learn what works and what doesn’t.
The good news is the tactics I’ll show you below work, even if you have very few daily visitors (<100/day)
Reday? Let’s go!
#1- Write Product Reviews
Fact: Affiliate links inside product reviews get clicked like there’s no tomorrow.
Because that long form content is primed and ready to convert as many Google visitors as possible.
That’s the kind of high-buyer-intent traffic review posts get.
Users searching for “product X review” or “product Y review” have already decided to buy and are seriously considering products X and Y.
So if your review can convince them products X and Y can help solve their problem, they’ll click, buy, and be happy with their decision.
How to Find these Lucrative Keywords?
I use Semrush. It’s by far the best keyword research tool on the market.
But the free way to do it is to Google it and do the alphabet soup technique.
This simply means looking at what Google will auto suggest once you start typing letters of the alphabet.
Let’s say I wanted to promote ConvertKit, which is the best ESP (Email Service Provider) by the way.
I’d go to Google and type“ConverKti +r” and immediately Google suggests “ConvertKit review”.
However, “ConvertKit review” is probably pretty competitive as most marketers use Google Suggest and most stop there, having barely scratched the surface.
Let’s dig deeper shall we?
What are some other ConvertKit money keywords?
Let’s say I type “ConvertKit vs” and Google immediately bubbles up a dozen money keywords, each offering a different group of potential trafic.
For example, “ConvertKit vs Aweber” would bring people who’re on the fence about both and in need of a gentle nudge to decide.
While “ConvertKit vs ActiveCampaign” would bring those looking to see if Active Campaign is better than ConvertKit.
I strongly advise you to explore Google Autocomplete in depth because you really can unearth valuable keywords for free, and as mentioned before, most marketers stop at the most obvious ones.
And because Google shows them as autocomplete options, you know people search for them a lot.
#2- Write Product Tutorials
Another natural way to plug affiliate links is to write product tutorials where you show your visitor how to use product X step by step.
Users searching for “product X tutorial” won’t be as close to buying it as the people reading your review of product X, but they’re still pretty close and leaning towards making the right choice.
If you can show them how easy and simple a tool is to use, they’ll become more inclined to buy it right then and there.
For example, here’s how Matt Diggity covers Surfer SEO in extreme detail. Just by reading his guide you can learn how to take full advantage of this tool and all of its awesome features.
And that says a lot because Surfer SEO is pretty overwhelming, (intimidating even) with the ample reporting it offers.
#3- Resource Pages
Your Resource page is a special page on your site that showcases all tools and services you use to run your online business and keep it profitable.
And it’s perfect for promoting products because that’s the purpose of the page.
The major con is that it cannot rank for any keyword because it isn’t targeting any.
So all of that page’s traffic will be visitors who traveled there via internal linking on your site.
Pro tip: Put your resource page in the menu. This will make it prominent and a percentage of your audience will click to check out the tools you use to run your biz.
And then who knows what might happen…
Here’s my resources page perched right in the nav bar.:
#4- Banner Ads
Banner ads are not what they used to be. They’ve basically lost their lustre and effectiveness. And you could say most web users have developed a modern eye disease called “banner blindness”
However, some banners are better than none and having some will give you a sale or two, you otherwise would not have gotten.
The key is to be moderate and never endanger UX (user experience) just because of a few extra dollars.
Here’s a site that in my opinion does a decent job of banner ad promotion.
As you can see, it’s just one banner promoting Semrush. You might think that’s too few, but add too many banners and they lose effectiveness and you lose clicks.
Better some than none.
#5-Automated Welcome Email
Fact: Your subscribers are often most receptive to your offers right after they’ve subscribed to your list.
That’s the best time to give them an offer they can’t refuse; or at least one you think will resonate well with them.
For example, if you join my list, the first email you’ll get from me will of course be the confirmation email. I need to make sure I’m not spamming you.
But the second one will bring you an offer to get a free book (just pay for shipping) by my mentor Dean Holland.
That book changed my life and how I view and operate my online business and I know it can help other people to begin to live the laptop lifestyle.
Here’s the insides of that life changing email.
Notice a certain, not so subtle 🙂 affiliate link nested inside than email?
I do it because it works, and so should you.
#6- Exit intent Popups
I’m sure you’re familiar with popups. They’re those, sometimes annoying boxes, that appear in the middle of the reading session blowing apart your concentration.
I don’t mean those. I dislike them too.
I’m talking about exit intent popups that show up after you’ve read and just as you’re about to leave the page.
These ones you can strategically place on key pages on your site to maximize affiliate sales.
Here’s a hack that I recently stumbled upon and that I don’t see anyone talk about. It’s not yet well known, which is great news for you and me.
So, let’s say you promote Unbounce and you have an Unbounce review on your site. Within that review you will talk about regular Unbounce pricing, and you’ll conveniently fail to mention there’s a coupon code.
So they either click your affiliate link or not. If they do great, nothing more for you to do.
But if they don’t, then as they move their mouse to the top of the browser to click the exit or back button, a pop up suddenly appears offering them a 20% discount on Unbounce using your coupon code.
Can you imagine how powerful an effect that would have?
Because that page’s traffic are people who’re already so close to buying and they just need a slight nudge to make that final step.
Your conversion rate would blow up the roof!
#7- Ebook and Free Courses
Free downloadable ebooks and courses are excellent ways to promote affiliate links absolutely organically.
Because ebooks and courses aim to teach you something and it’s only natural to have links that support your argument and enhance your content. And some of those can be affiliate links.
For example, if you have a free ebook that talks about how to use Semrush to do keyword research, don’t you think it’d be perfectly natural to link to Semrush at least several times throughout that content?
Yes it would!
Or, say you have a 7-day course that takes you by the hand and teaches you how to create a self-hosted WordPress site.
Don’t you think it’d be acceptable to link to BlueHost or Greengeeks or FastComet as ways for them to get cheap but quality hosting?
Yes it would!
The best part is that courses and ebooks are static resources that can serve you for years.
My pro tip is to put them in the menu so that a certain percentage of your total audience finds and peruses those free resources, bringing you predictable affiliate revenue month over month.
As a bonus, you can also promote these types of resources to your email list, especially when they first sign up.
Speaking of bonuses…
BONUS: On-Page Affiliate Link Placement Tips and Hacks
This is the ninja stuff that’ll put extra oomph behind your affiliate links, so they earn you even more money than they normally would.
Read them if you know what’s good for your bottom line 🙂
#1- Make Your Affiliate Links Longer
For affiliate links to be effective, they need to be unavoidable on the page.
They should also be descriptive and informative. Just by looking at it, web users should know what’ll happen if they click.
The easiest way to hit all three marks is to make your affiliate links longer.
Don’t be afraid to have a 6- word anchor nested in the middle of the page. It’s job is to get clicked and length only helps, as long as it’s not too long.
A 30-word affiliate link would plummet CTR as I’m sure you know.
#2- Isolate Your Affiliate Links
Affiliate links can also stand out simply by being the only ones in the viewable section of the page.
This isn’t always possible because sometimes you have to add internal and external links next to them.
But when you can, isolate and reap the reward.
And if you must have another link next to your affiliate link, then make sure your special link is longer and descriptive (see tip above); while the outbound link will be a one-word anchor.
Then that contrast in length will work in your affiliate link’s favor.
Pro tip: This is an edge case of what you should NOT do. Here this person has turned every mention of the product they’re promoting into an affiliate link.
This is a bad user experience and whatever the conversion rate of this page is, I’m sure it could be significantly improved by removing two thirds of those links.
Also, you can see that links are highlighted in green. This is done with the help of Mozbar Chrome extension and it means that links are dofollow links, not nofollow.
So they’re followed affiliate links which puts this site in danger of Google manual penalty.
They’re obviously not cloaking their affiliate links.
#3- Use Buttons Effectively
Buttons are powerful stuff.
They get clicked way more often than pure links.
I think it’s because buttons are made to be clicked and web users are trained to click them and whenever they see one, they get a strong urge to click.
However, you can over do it. If you litter your page with buttons they’re going to lose their effectiveness fast.
That’s why you need to reserve your button for the link you want clicked the most, and also in cases where you have 2 links and you only really want them to choose one.
This keeps the first link normal, while the other is dressed in a beautiful garb.
For example, see how Liquid Web uses the button link contrats in their favor. The button is the link they want you to click so you can go and buy immediately, while the 14-day free trial link looks pretty inconspicuous next to that big button beneath it.
In fact, that link doesn’t really look clickable. Only when you hover over it do you realize it leads somewhere.
That’s done on purpose!
#4- Have a an Affiliate Link on Every Scroll Depth
Users browsing your site should never have to look for links to click on. Instead you need to have at least one in front of them at all times.
This is especially important on mobile devices because of significantly smaller screen sizes. Remember, below the fold link= invisible link.
#5- Use Image Links Sporadically- And Declare Them as Links
Sometimes it makes more sense to insert an image to host your affiliate link.
For example, you make a custom banner promoting your affiliate marketing course.
Or you promote your lead magnet in hopes of boosting your email subscriber count (see image below).
Within that banner should be a CTA, that’s a given. But also, make sure you fill in image caption and image title attributes to drive the message home – the image IS clickable.
#6- Natural Affiliate Link Usage
Natural is the opposite of forced. Only promote products that fit the context of your page and that you have ample experience with.
For example, in my Semrush free trial post I promote, you guessed it, Semrush. I’m not promoting Ahrefs, Majestic, OptinMonster or any other tool.
The exception to this is when your post is a list of various tools where you pit them against each other. Then it makes perfect sense to promote them all in one post.
A good example is my Email Service Provider list post.
I link to all of them with my special links because, even though I have my favorites (spoiler alert, it’s ConvertKit) they’re all good tools that I vouch for and that can help the reader start and grow their email list.
#7- Use Power Words In Your Affiliate Links
Power words are simply those words and phrases that make you want to take action when reading them.
They’re the ones that give you tiny bursts of adrenaline and dopamine as you read.
Using them as part of your affiliate link anchor can get the reader to act and you to make an extra commission.
Here are some good examples of power words you can use right now:
And many, many more. Here’s a list if you’re interested to learn more.
Pro tip. Power words are perfect for CTA’s in buttons (see tip #3).
#8- Differentiate Your Affiliate Links
One of the easiest ways to make your affiliate links pop is to make them a different color compared to your regular links.
That way they’ll become unavoidable and will draw the eye in and inspire curiosity.
Which Color Should I Pick for My Affiliate Links?
That is a good question!
And the answer is – well, it depends 🙂
What are your domain’s brand colors?
Is it blue? Then make your affiliate links orange.
Is it green? Then make your affiliate links pink.
How do I come up with this color pairings?
It’s basic color theory.
Opposite colors complement each other and make each other stand out.
So blue surroundings will make your orange link stand out and green color palette will make pink links pop.
Here’s a color wheel for you to get inspired and below you’ll find an example of what i’m talking about in action.
The 8 Best Ways to Promote Affiliate Links Off Site
Off site affiliate link promotion is huge. There’s unlimited potential to get your links clicked if you know what you’re doing and where to go.
Continue reading and you’ll do:)
Quora is the largest and most popular Q&A site in the world. According to Similar Web they get 500+ million visitors per month and their largest traffic source is Google organic.
Quora can be an unlimited source of affiliate revenue IF you do it correctly. And that’s a large IF because most marketers approach Quora terribly wrong.
First, they post their affiliate links directly on the platform which is a big NO, according to Quora’s policy
Secondly, most marketers write short and almost valueless answers whose only goal is to get a reader to click and buy.
That’s the wrong way to do it because users don’t go to Quora to shop. They go there to learn and to have their questions answered.
So, How Can You Promote Affiliate lLinks on Quora Effectively?
Be sure to write with the intention to teach and a desire to help.
Write helpful, complete answers to the questions AND mention tools and resources on your site that can help them solve their problems.
Within your answers don’t link directly to affiliate offers on a merchant site. Instead, point readers to product reviews on your site where they can learn more and where they can click your affiliate link and buy.
That’s the roundabout way to promoting affiliate offers on Quora. It’s the only way that won’t get you banned and which will even help in building your brand over time.
For example, here’s how Lisa Sicard promotes her AgoraPulse review with her Quora post.
You can see that her answer is neither too short nor is it too long.
It’s just the right length, includes an image and the link to her review is actually making her answer higher quality because it leads to the solution people reading that post need.
AgoraPulse can help them manage social media and Lisa is just letting them know the tool exists.
First things first, does Twitter let you post affiliate links on their platform?
Yes they do.
Second, should you post affiliate links on Twitter?
Yes you should. But it’s not that simple
Here are some do’s and don’ts to follow so you’re successful and don’t get booted out of the platform.
#1- Use cloaked affiliate links.
If you don’t know what link cloaking is, my friend Nikola Roza recently submitted a thorough guide on the topic and you should go read it ASAP.
Basically, it’s you taking those ugly and long affiliate URLs and converting them into something much more palatable and click-worthy.
Cloaked affiliate links can also easily be shared on Twitter and you’ll get more clicks too.
#2- Add affiliate disclosures
Affiliate disclosures are a trust factor for the users and a must according to the FTC.
If you don’t add them with your promotions you risk some serious legal trouble.
And it isn’t hard too. Simply put the words “affiliate”, “aff”, “paid link” in brackets next to your affiliate link or even use the hashtag #ad within your tweet.
#3- Use proper hashtags
A tweet without a hashtag is a wasted potential.
Without tagging property only your followers will be able to see your tweets. But by adding relevant hashtags you will expose your affiliate offers to the whole world.
Pro tip – Use Twitter to find relevant and trending hashtags.
For example if I wanted to promote hosting deals I’d go to Twitter and start typing “#host…” and Twitter would pull hashtag suggestions directly from their API’s
#1- Don’t promote too much
It’s totally fine to occasionally promote affiliate offers directly on Twitter.
What’s not ok is you bombarding your followers with offer after offer after offer.
Do it and soon you won’t have anyone left to bother.
Being tactful is key if you want to sell on Twitter.
#2- Don’t overhashtagify
Is “overhashtagify” even a proper English word? I don’t know, but I’m sure you can guess what it means.
Imagine a tweet that has 10+ #’s appended to it. It looks untasteful and no one clicks on it.
#3- Don’t use link shorteners
It’s a common practice to use link shorteners on Twitter.
Because of the limited characters count you have when crafting your tweets. Every character matters and you need to use the allotted space wisely.
However, I still say don’t use link shorteners because they make affiliate links ugly, unattractive and unrecognizable.
It’s much better to post a cloaked link which looks pretty and everyone can see what it’s about.
For example, this is how I’d promote my Semrush affiliate link on Twitter
And compare that with the shortened version of my affiliate link
Bonus- Have an Affiliate Link in Twitter Bio
Another way to promote affiliate links on Twitter is to include them in your Twitter bio.
The benefit of this is that your link will be highly visible because your bio sits at the top of your profile.
The challenge is that Twitter bios are like tweets- very little space to develop your message and you probably only have room for one affiliate link.
For example, Janice Wald uses a shortened link to promote her free e-book of blogging tools. It’s not an affiliate link per se but her ebook is chock full of them.
You can promote affiliate links on Facebook and you need to take advantage of that opportunity.
However, common sense rules apply here too. Promote strategically, promote sporadically.
Join a relevant facebook group. Be a member of the group first. Participate, engage, help, be helped… And THEN promote.
Strategic and sporadic paid link promotion is key to be perceived as a helpful member, and not a spammer..
Pro tip– FB group founders have it really easy when it comes to promotion because it’s their group and they’re perceived as authorities. And most FB groups consist of newbies in want of guidance.
Pro tip #2– While you can post affiliate links on Facebook, you need to do it seldom and in fact so rarely that it’s hardly worth it.
A much easier and arguably more effective way is to promote your blog posts that have affiliate links in them.
For example, here’s how Santanu Debnath promoted his AppSumo Black Friday deals last November.
His group boasts more than 22,000 members so no doubt a number of his followers spilled over to his site and bought, especially with the shopping frenzy that is Black Friday.
Personal Facebook Page
You can also post paid links on your personal profile. However, in 2021 Facebook is almost entirely a pay-to play platform and organic reach is around 5%.
This means roughly only 1 of 20 Facebook followers will see your non-promoted content in their feeds.
So you really need to have a big following to see sales coming in.
Pinterest has had a turbulent history when it comes to affiliate links.
First they banned them in 2012, then they allowed paid links.
Another ban followed in 2015, then another one in 2019.
And every time Pinterest came cracking down on affiliates, tens of thousands of accounts got banned and these marketers were kicked out of the platform with their hard work erased and no one to complain to.
Because of that “bloody history”, I prefer to play it safe.
I’d really hate to spend a lot of my time and expend a lot of my energy building something only for someone on the other end to pull the plug on it and leave me angry and helpless.
So I don’t post affiliate links directly on Pinterest. Instead, I promote pages on my site that host affiliate links
This way my account is safe and I still get clicks and sales.
I also think this builds trust because Pinterest is similar to other social media channels. People don’t come there to buy. They come to explore, especially since Pinterest offers such an amazing visual experience.
How about an example?
I promote my 30-day Semrush trial with this beautiful pin.
And if you visit this pin here and click on it, you’ll see I point them to my post and the link is not my affiliate link.
Note: if you insist on adding affiliate links, then all you’d have to do is replace destination URL with your affiliate link.
It is allowed, for now.
Instagram as a visual platform is perfect for promoting products that you can showcase, usually by wearing them.
For example, if you’re a fashion blogger with a thriving Instagram account, you’ll find you get contacted a lot to receive free stuff in return for promotion on your page.
So, you showcase the new shoes some shoe company sent you and tell them to click on a special link in your bio.
Noticed something strange?
I said they can click the link in your bio.
Instagram doesn’t let you create clickable images.
The single outbound link you can have is the one in your bio and that one can be a paid link.
“Affiliate link in bio” method works well if you work with one brand only and you promote them consistently.
If you work with several then not so much because no matter the Instagram post and what you promote there, link in your bio is always going to lead to the same and mostly wrong landing page.
There’s a workaround to this.
Instagram users with a large enough following (10 000+ followers) can embed affiliate links inside their stories and these can drive a lot of sales.
In fact, one of the cheapest ways to make your first batch of affiliate sales is to contact an Instagram theme page and pay them to post a story with your affiliate link.
Theme pages are willing to do this because they get a payment upfront and sometimes a cut of the commissions generated.
Videos can be a powerful marketing tool for affiliate marketers to make sales. And there’s huge potential too as Animoto reports that 93% of businesses reported gaining a new customer from a video posted on social media.
And that statistic is from 3 years ago. Now it could be that 99% of businesses have had sales thanks to a video.
The bottom line is you can use YouTube to generate sales and here’s are 3 ways how.
#1- Affiliate link in Video Description
Even though YouTube video descriptions have an abysmal open rate, it’s still worthwhile to post affiliate links there.
And you can post both cloaked and raw URLs.
For example, Anne Reburn, a famous YouTuber, promotes Distrokid with her cloaked URL from this video
While this channel has no qualms about unloading many raw affiliate links in their video description.
However, both channels make a mistake of putting their links too far down in the description. No one will find them when they’re buried like that.
You need to place your paid links top, front and center so as to maximize CTR.
Pro tip- if you have a sponsor of your channel you can plug them in your video intro before the actual content begins.
And you’d tell your viewers to click the link in your bio.
For example Geekdom 101 heavily promotes Crunchyroll and the first link in his description (and visible without expanding) is his affiliate link leading to that platform.
Pro tip #2- please don’t create a custom intro for every video you do. Instead do a promotional clip once, and then edit it in with every future video you publish.
#2- YouTube End Cards
YouTube end cards are title cards that appear at the end of the video and lead you to other content on YouTube. However they can also lead to your website as well, including the content on your site that hosts affiliate links.
However, you can’t directly link from your card to your merchant. That is against YouTube’s Terms of Service.
#3- YouTube Channel Community Tab
The YouTube Community section of the channel is a place for the creator to engage with their audience outside of the comment sections of their videos.
And it’s an underutilized way to promote affiliate links in a genuine and helpful manner.
Think about it, when engaging with your fans, they can ask questions about how you do this or that, and you can explain and also naturally push products and services that help you get the job done.
It’s affiliate marketing at its finest, because you won’t be selling to them, instead you’ll be helping them.
For example, here’s how Craylor Made promotes Namecheap hosting (with a cloaked link) to his fanbase:
#7- Podcast Affiliate Link Promotion
I admit it.
I’m a podcast junkie. I listen to 1-2 episodes every day. I’m alway learning and always trying to improve myself. And interestingly, the more I learn the less I seem to know (so Socrates was right all along).
When listening to podcasts I often hear the host promoting the tools and services that keep their podcast and blog thriving.
I can imagine this has a powerful effect on all would-be podcasters and bloggers in the audience.
- Loz James (Content Champion)- promotes Ahrefs.
- John Lee Dumas (Entrepreneur on Fire) loves Bluehost hosting and Fusebox Podcast layer which he uses to display podcast episodes on his site.
- And Eric Siu (GrowthEverywhere) promotes ClickFunnels where he’s an investor.
This tip obviously applies only if you have a podcast or are planning to start one.
I want to start this entry in this affiliate link promotion guide by saying that Reddit is not ideal when it comes to affiliate marketing.
And that’s putting it mildly. They’ll kick you out of the boat, if they sniff you out as an affiliate trying to make a quick buck.
Let me paint the picture further.
If the average web user hates being sold to, then 10x that sentiment and you get a mental profile of an average Reddit user.
I mean, they hate pushy marketers. But there’s nothing they hate more than they SEO’s trying to use Reddit to rank higher in Google.
So you can imagine 🙂
So, what can you do about it?
It is possible to promote affiliate offers on Reddit, but you have to approach it strategically.
I call it a three-pronged attack at making affiliate sales on Reddit.
First, open up an account and be a member. Notice that I didn’t say “become a member”? Anyone can sign up and become a member.
Being a member is something different. It entails submitting useful and helpful content, engaging with others; upvoting and downvoting, commenting, building up your Reddit karma.
Be a member of the community similar to what you’d do on forums and Quora.
Finally, after a month of membership, find a thread with a lot of discussion going on, preferably something related to the tools and services you want to promote.
Then chime in the comment section and casually mention that you use X tool to achieve Y goal, and X will be your affiliate link, or better yet, a link to the landing page on your site.
For example, SEO problems are a perennial topic on this SEO subreddit. And everyone has at least heard of Semrush. So I could go there and find an SEO-tool related question some newbie asked and try to help them.
Part of my help would be sending them to this page on my site where they can get free 30-day Semrush trial.
This would be me helping, and even the stingiest of Reddt moderators in the baddest of moods ever wouldn’t bat an eyelid on it.
At least I think they wouldn’t 🙂
Reddit can be unpredictable and it’s definitely not for newbies. Do the other stuff outlined in this paid link promotion guide before you attempt to tackle Reddit.
Do yourself a favor and avoid disappointments early on.
Affiliate Link Promotion FAQ- Everything You Need To Know to Maximize Clicks and Sales
Initially, I intended this affiliate link promotion tutorial to be a series of questions and answers, one large FAQ page that answers anything and everything on how to promote affiliate links.
However, I changed my mind and decided to go with a more formal blog post structure.
Below you’ll find questions I couldn’t fit neatly within the article. And also, if I missed your question, please make sure you post in the comment section below.
Now to the FAQs.
#1- Can I Promote Affiliate Links Without a Website?
Yes you can.
• Instagram; and
are great for gentle affiliate link promotion.
“Gentle” means promoting affiliate links is not all you do, but instead you’re a helpful member of the community who occasionally likes to drop useful tools and services recommendations.
However, I still want to push you to create a WordPress website and promote your links there.
That’s where most of your money will be made as Google’s organic traffic is the most valuable type of traffic you can have. And because most social platforms are not really built for affiliate marketing. Plus, some of them will ban you if you do too much of it.
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#2- Can I Promote Affiliate Links On Google Adwords?
Yes you can. However, it’s not that simple.
First, you need to see whether your merchant allows you to send paid traffic their way. Some do, some don’t.
Next, you need to see which keywords are forbidden and that you need to put in the “negative keywords” section of your campaign.
Usually, that’ll be the brand’s name or all variations of it. For example you can promote HostGator with GoogleAdwords, but you cannot use the word “HostGator” or any of its variants in the ad copy or headline.
Finally, you also need to see whether the merchant lets you send direct traffic to their landing page;
or maybe you need to send them to a landing page on your site first which will then funnel them to HostGator.
So, again, you CAN promote affiliate offers with Google Ads, but you must be careful dong it.
#3- How to Promote Affiliate Links For Free?
Promoting affiliate links on social media and forums is free.
And promoting them on your blog is free as well because you don’t have to pay to join any affiliate program.
Plus, you don’t need the premium version of Pretty Link and ThirstyAffiliates to cloak affiliate links.
The only cost is starting a blog and getting a year’s worth of a domain name.
#4- Can I Then Promote Affiliate Links on Free Website Platforms?
Yes you can.
But, why would you?
These days, you can never rank a free site in Google. I’m online all the time and I’d be hard pressed to remember the last time I saw a Blogger site or a Tumblr site ranking for ANY keyword, let alone a lucrative money term.
Free blogging platforms don’t work for affiliate marketing, period.
#5- Can I Promote Amazon Affiliate Links On Social?
Yes you can, provided that you respect their stringent rules.
First, you can promote Amazon affiliate links on YouTube, Facebook, Twitter, Pinterest… But you can only promote them on your social properties and you must add each social account to your Amazon Associates account
Second, you cannot promote someone else’s Amazon special links.
Third, all affiliate affiliate links, including those from Amazon need to come with a disclaimer that informs it’s an affiliate link. Affiliate disclosures can be as simple as writing “affiliate” in brackets like this (aff.) Alternatives to that are (paid links) (promotion), (ad) etc.
Fourth, for Podcasts and YouTube videos you need to say within the video or audio that you’re an affiliate for Amazon.
Also if you have a link in the video description make sure you label it as a paid link.
#6- What is The Best Way To Promote Affiliate Links
The best way to promote affiliate links is to do everything you learned in this guide. Yes, it’s a lot of work but you’ll cast the widest net possible and you’ll enjoy great success.
In fact, most successful affiliate marketers monetize in more than one way.
For example, Pat Flynn uses his podcast to push affiliate offers. He also uses his blog post and YouTube videos etc.
#7- Can You Promote Affiliate Links Directly With Facebook Ads?
No you can’t.
Posting affiliate links on your personal Facebook page, business page or Facebook group is perfectly okay. However, you can’t use Facebook ads to directly promote your affiliate offer.
Instead, you need to send people to landing pages on your site and from there funnel them to your merchant’s landing pages.
Concluding the Guide to Affiliate Link Promotion
You made it to the end of this epic guide. And now you must know how to promote affiliate links both on-site and off-site. Surely 🙂
So tell me, which channel are you going to use first?
Will it be Twitter? Facebook? Quora?
Or will you start by focusing on making your site a conversion machine?
I’m curious to learn, so join our conversation and let me know in the comment section below.
Disclosure of material connection
Some of the links in this article are “affiliate links” as defined by the FTC. This means if you click on the link and purchase the item, Astute Copy Blogging will receive an affiliate commission, at no additional cost to you. However, please note that we only recommend the best products and services.
Join The Conversation
Sathish Arumugam says
Being here for the first time and read some of your blog posts including email marketing checklist. You’re doing a great job here.
And, this article about promoting affiliate links offers me great ideas – especially, I haven’t tried promoting the affiliate links on any other platforms like forum or Quora directly. My blog is the only source. Even, I’m don’t have strong email marketing base.
Sure, your ideas will be eye-opener for me to try out different sources and amplify the affiliate income. Thanks for the same!
Pedro Okoro, Chief Editor says
Delighted to see you, and a real pleasure to e-meet you 🙂
Our goal here is to see you thrive and flourish as a blogger with the ultimate goal of helping you earn a living online. And as you can see, Astute Copy Blogging is full of free resources to help you not only succeed, but also thrive and flourish as a blogger.
Thanks for stopping by and joining our conversation.
Kevin Foodie says
This blog post is so detailed, and informative. Always thought about adding affiliate links to my blog. This post will be very helpful.
lakshift sehiya says
Content different from others. Very informative article. Will surely explore again. Thanks for sharing 🙂