List Building

The Definitive Guide To The Top 12 Email Service Providers For Bloggers

By Pedro Okoro, Chief Editor // Updated: March 2, 2021 44 Comments

An unbiased review of the top 12 email service providers for bloggers and other creatives.

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Size matters. What is the size of your email list? I mean, how many people do you have on your email list? And talking about your email list, which of the email service providers looks after your list?

Back to size. Is your email list:

Anemic?
Teeny weeny?
Non-existent? or
Huge?

If you have a product to sell or an affiliate offer to promote, can you send an email to a targeted list of at least 2,500 engaged subscribers who love to read your emails?

[Read more…]

Electronic Marketing: 12 Reasons Why You Need A Targeted Email List

By Pedro Okoro, Chief Editor // Updated: March 2, 2021 65 Comments

Research shows that Email is easily the best way to build an engaged audience or tribe of people eager to buy from you. And in this article, we provide 12 compelling reasons why you need an email list, and show you how to get started with building your list.

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This may come as a shock to you. However, as a blogger, writer, social media expert or other content creator, you must understand this to make the most of electronic marketing.

It may shock you, but I lie not: Your most valuable asset is not your content. It’s not your expertise.

It’s not even your blog or website. Nope, not your employees…

Your greatest asset as a blogger, author, coach, writer, social media expert, internet marketer or other content marketer is your targeted email list as part of an electronic marketing strategy.

Email is easily the best way to:

Build an engaged audience or tribe of people eager to buy from you; or
Create excitement around your next project.

Without an email list of engaged subscribers, you will struggle to monetize your message.

But first, what is electronic marketing?

[Read more…]

As Irresistible As Puppies [7 Killer Lead Magnet Ideas]

By Pedro Okoro, Chief Editor // Updated: May 3, 2021 32 Comments

To get your prospects to give you their precious email addresses, you’ve got to give them something extremely valuable. A type of bribe, if you like 🙂 What you offer them is your lead magnet. And in this article, we give you 7 killer lead magnet ideas!

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Let’s face it! Without an irresistible lead magnet, your landing page will not convert.

This is what I mean…

People don’t like sharing their personal information.

And they certainly don’t like to part with their precious email addresses. Particularly if they don’t know who you are. So, when they get to your landing page, they’re naturally skeptical. Consequently, their guard is up.

Even before they look at what you have to say.

How to Supercharge Your Email Marketing Strategy

By Pedro Okoro, Chief Editor // Updated: March 2, 2021 59 Comments

With over 3.7 billion email users worldwide, and forecasts that this figure is expected to grow to over 4.1 billion in the next few years, here’s the truth. As a creator, without a strategy for building an email list, you’re prepped to fail!

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Quick question: What’s your email marketing strategy? This is the truth, the whole truth and nothing but the truth: As a content marketer, without an email marketing strategy, a strategy for building an email list, you’re prepped to fail.

But first…

You know what is incredibly frustrating? And terribly annoying?

Spending hours, sometimes days or in extreme cases weeks, creating the perfect email. Crafting, tweaking, designing, perfecting and turning it into a beautiful work of art.

You then click ‘send’ with aplomb!

Only to be brought down to earth, when you look at your stats…

[Read more…]

List Building

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