Content Creation

The Definitive Guide To The Best Blog Post Format For Your Posts

By Pedro Okoro, Chief Editor // Updated: April 13, 2021 1 Comment

In this step-by-step guide, we showcase the absolute best blog post formatting ideas not only to keep your readers hooked, but to keep them coming back for more!

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Quick question. How do you structure your blog posts? The best blog post format for each of your posts should be determined by either the search engine results pages (SERP) position you’re targeting or the keywords you want to rank for. Or even both!

Confused?

I don’t blame you.

This detailed and practical guide bares it all for you. So, if you’re ready, let’s push on right now!

But first…

What is a blog post format? And why is it important?

Blog post format or blog post formatting signifies the way you structure your posts as a writer, so they get maximum read time from anyone lucky enough to stumble upon them.

And picking the right way to present your content, and formatting your articles properly makes the difference between users sticking to your pages as if they’re glued onto them.

Or bouncing quickly, dashing your hopes of content monetization.

So, I’d say it is mighty important, don’t you agree? 🙂

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7 Proven Tips to Instantly Improve Content Readability for SEO

By Pete Hudson-Smith, Contributing Editor // Updated: February 28, 2021 2 Comments

Although SEO is helpful, without good quality, readable content, your SEO efforts will go to waste. That’s why over 60 of the 200 ranking factors that Google considers have to do with your content!

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Do you make this blogging mistake? Ask any blogger or content creator. If they’re honest, they will tell you they pay little or no attention to the readability of their content.

And that’s a huge mistake for any creator to make.

This is what I mean.

SEO may be helpful, but without good quality, readable content, your SEO efforts will amount to nothing. In fact, over 60 of the 200 odd ranking factors that Google considers have to do with your content!

One permanent visitor is more valuable than dozens of casual visitors. This is because many of the visitors don’t read your content. However, the permanent reader will always engage with your content.

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5 Creative Ways to Grow Your Small Business through Content Marketing

By Freya Una, Guest Writer // Updated: March 30, 2021 Leave a Comment

Although you can use different business strategies to market your business, content marketing is the fundamental strategy. That’s because most strategies depend on it!

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Content marketing is an essential marketing strategy. It is known to increase business growth, capital, traffic, leads and ultimately, sales.

Although there are different business strategies to market your business, content marketing is the fundamental strategy because most strategies depend on it.

For example, in social media marketing, digital marketing, blogging, and email marketing, your results will depend on the content that is used. The more compelling your content, the better your results will be.

Besides, there are numerous other areas where content is important and must be effective.

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How Medium Suspended My Account in Breach of the Santa Clara Principles

By Pedro Okoro, Chief Editor // Updated: February 28, 2021

Medium is a great platform. But is Medium’s enforcement of its content guidelines fair, unbiased, proportional, and respectful of users’ rights?

How-Medium-Suspended-My-Account-in-Breach-of-The-Santa-Clara-Principles

There’s no better way to say this. Medium isn’t as transparent and accountable in content moderation as it claims to be. That’s the view from where I stand.

Perhaps Medium’s huge success has made it a law unto itself!

Medium seems to have lost the plot when it comes to how it takes down user-generated content or suspends accounts that violate its rules. You only need to search online for the keyword, ‘Medium suspended my account’ to see what I am talking about.

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Your Guide To The Best Sales Funnel Builders And Software

By Pedro Okoro, Chief Editor // Updated: March 7, 2021 Leave a Comment

A recent study shows that 79% of marketing leads never convert into sales! That’s because a maximum of 20 to 30 seconds is all you have to capture your prospects and turn them into leads. The sales funnel works as a bridge between your prospects and your all-important sales page. And the top sales funnels invariably lead to higher lead conversions, which is why in this article, we review the best sales funnel builders!

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A sales funnel builder is a software or a suite of tools that helps you create and manage a sales funnel. The best sales funnel builders make it possible for entrepreneurs who don’t know computer programming to easily build beautiful sales funnels that work.

But first…

Why do you need a sales funnel?

You need a funnel because all you’ve got is a few seconds.

That’s right!

A maximum of 20 to 30 seconds is all the time you have to capture your prospects and turn them into hot leads. And the sales funnel works as a bridge between your prospects and your all-important sales page.

Here’s the reality.

The top funnel builders inevitably lead to a higher lead conversion rate. The rate is the percentage of your website visitors who are captured as leads.

The rate is also an indication of both your ability to attract the right target audience and the efficiency at which your website turns them into leads. This is one of the most important top-of-the-funnel conversion metrics.

Why is this important?

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Your Guide to the Best Competitive Intelligence Tools

By Pete Hudson-Smith, Contributing Editor // Updated: April 28, 2021 12 Comments

If you’re looking to outrank the competition then you need Competitive Intelligence tools. And in this article, we take an unbiased look at the best 10 competitive intelligence tools!

The best competitive intelligence tools help you uncover and analyze the digital footprints of your competitors.

Is this legal? Absolutely!

Why would you do this?

To grow your business. Perhaps even gain an advantage!

Knowledge is power. And with this invaluable data, you can find gaps, and refine your business and marketing strategy. You may even be inspired to either match or outperform the competition.

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SEO For Bloggers: 48 Experts Share Website Optimization Tips

By Pedro Okoro, Chief Editor // Updated: March 4, 2021 29 Comments

There is a huge knowledge and resource gap between beginner and intermediate bloggers, and the top bloggers who run the best SEO blogs. To bridge this gap in knowledge, we reached out to 48 SEO experts around the world for their best advice on SEO for bloggers. The result? An SEO feast, fit for SEO royalty. Enjoy!

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This is the truth. The SEO truth, and nothing but the truth. When it comes to SEO for bloggers, success doesn’t happen overnight. It takes hard work and patience.

This is particularly true for beginner and intermediate bloggers for various reasons. In reality, there is a huge knowledge and resource gap between these group, and the top bloggers who run the best SEO blogs.

To bridge this gap in knowledge, we reached out to SEO experts around the world for their best advice on SEO for bloggers.

Our request was an instant hit!

We received 144 responses from SEO royalty. The brightest and best SEO brains! Out of these we selected the 48 most outstanding, insightful and practical blog SEO tips for search engine and website optimization.

The result?

An SEO feast, fit for SEO royalty.

Let’s break that down…

Taking the expertise of these 48 SEO specialists, we produced a monumental 48-course SEO treat, created with the finest SEO ingredients. An article full of insightful, practical and actionable Tips and Tricks to help you avoid the Tics and Trips, and ensure you rank highly on Google.

Ready? Awesome.

Let’s dive straight in!

Blog SEO: How To Search Engine Optimize Your Blog Content

Here is the fun bit.

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Content Marketing Trends that are Set to Conquer the 2020s

By Rekha Pant, Guest Writer // Updated: April 20, 2021 43 Comments

In this fascinating article, content marketing expert, Rekha Pant, reveals the Top 5 content marketing trends that will make or break your business in the next few years. These are content marketing trends that will dominate in the years to come!

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Indispensable – that is what content marketing is! Time and again, content marketing has proven itself worthy of becoming a staple in the marketing strategy of every organization.

It is constantly evolving, and it is important to be updated on what the latest content marketing trends are.

But first, what is content marketing?

[Read more…]

Content Creation

Blog SEO: How To Search Engine Optimize Your Blog Content

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