Content Creation

7 Proven Tips to Instantly Improve Content Readability for SEO

By Pete Hudson-Smith, Contributing Editor // Updated: November 4, 2020

Do you make this blogging mistake? Ask any blogger or content creator. If they’re honest, they will tell you they pay little or no attention to the readability of their content.

And that’s a huge mistake for any creator to make.

This is what I mean.

SEO may be helpful, but without good quality, readable content, your SEO efforts will amount to nothing. In fact, over 60 of the 200 odd ranking factors that Google considers have to do with your content!

One permanent visitor is more valuable than dozens of casual visitors. This is because many of the visitors don’t read your content. However, the permanent reader will always engage with your content.

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How Medium Suspended My Account in Breach of the Santa Clara Principles

By Pedro Okoro, CEO & Chief Editor // Updated: November 4, 2020

Medium is a great platform. But is Medium’s enforcement of its content guidelines fair, unbiased, proportional, and respectful of users’ rights?

There’s no better way to say this. Medium isn’t as transparent and accountable in content moderation as it claims to be. That’s the view from where I stand.

Perhaps Medium’s huge success has made it a law unto itself!

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Content Marketing Trends that are Set to Conquer the 2020s

By Rekha Pant, Guest Writer // Updated: November 4, 2020

Indispensable – that is what content marketing is! Time and again, content marketing has proven itself worthy of becoming a staple in the marketing strategy of every organization.

It is constantly evolving, and it is important to be updated on what the latest content marketing trends are.

But first, what is content marketing?

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78 Headline Hacks – A Cheat Sheet For Writing Headlines That Grab Your Readers by the Eyeballs

By Pedro Okoro, CEO & Chief Editor // Updated: November 4, 2020

I know. You agree with me that the headlines you choose for your blog posts serve the same purpose as headlines in a magazine or newspaper. They either draw the readers in or push them away.

“On the average, five times as many people read the headlines as read the body copy. It follows that unless your headline sells your product, you have wasted 90 percent of your money.”

– David Ogilvy (Regarded as the Father of Advertising)

Your goal as a blogger, writer, author or copywriter is to craft captivating headlines.

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78 Headline Hacks

The Essential attributes of compelling headlines

Here are 3 essential attributes of a compelling headline:

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5 Amazingly Easy Tips To Help You Write Irresistible Headlines

By Pedro Okoro, CEO & Chief Editor // Updated: July 4, 2020

I think you will agree with me when I say that your goal as a blogger or writer is to craft captivating or irresistible headlines. These are headlines that stir up your readers’ curiosity, and make them want to read your blog post.

How to write irresistible headlines

Here are 5 quick tips to help you write irresistible headlines – amazing, captivating, creative and compelling headlines…faster.

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